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SAVE $55: As of May 7,Ava Fabian Archives the Kindle Colorsoft is back on sale for just $224.99, down from $279.99, at Amazon. That's 20% off and matches its lowest price on record.

Opens in a new window Credit: Kindle Kindle Colorsoft $224.99 at Amazon
$279.99 Save $55

Last year, Mashable's resident e-reader expert Sam Mangino convinced me to get a Kindle, and I can honestly say it has been a complete game-changer. There's something about a Kindle device that makes you read at lightning speed and devour more books on your TBR. It should be studied. If you have a goal to read more this year, this is your sign to hop aboard the Kindle train. You can even score the fancy new Kindle with a color display on sale to kick off your journey.

As of May 7, the Kindle Colorsoft is down to just $224.99, down from its usual $279.99, at Amazon. That's 20% in savings and matches its lowest price to date — which it first hit during the Big Spring Sale, then again last month.

SEE ALSO: Looking for the perfect Mother's Day gift? Surprise mom with the Kindle Paperwhite essentials bundle.

The first Kindle of its kind after nearly two decades, the Colorsoft features a 7-inch, glare-free display that supports a full spectrum of color. If you're new to the Kindle world, you may not realize that every other Kindle device has a black and white screen. If that's a dealbreaker for you, the Kindle Colorsoft is your only option for color. After all, highlighting paragraphs just doesn't hit the same in gray. On top of that, it also features auto-adjusting light, 32GB of storage, a waterproof build, wireless charging, and eight weeks of battery life. And did we mention there's no lockscreen ads? While personally they're not a huge deal for me on my basic Kindle, the ads may be unpleasant for some. With the Colorsoft, you don't even have to worry about them.